Jobbeschreibung
BD is a global medical technology company that is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. BD leads in patient and health care worker safety and the technologies that enable medical research and clinical laboratories. The company provides innovative solutions that help advance cellular studies and genomics, enhance the diagnosis of infectious disease and cancer, improve medication management, promote infection prevention, equip surgical and interventional procedures, optimize respiratory care and support the management of diabetes. The company partners with organizations around the world to address some of the most challenging global health issues. BD has more than 45,000 associates across 50 countries who work in close collaboration with customers and partners to help enhance outcomes, lower health care delivery costs, increase efficiencies, improve health care safety and expand access to health.We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Why join us?
A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow and thrive.
Specific Responsibilities
- Market analysis & evaluation, define go-to-market strategy with Rowa product portfolio, prepare segmentation and target addressable market
- Responsible for key strategic network partners together with sales leaders; focus on identifying new partners; develop collaboration with existing partners; measure KPI
- Develop existing KOL and drive new customer programs in-line with regional marketing strategy
- Support & train the sales teams by enabling high quality sales conversations including competitive intelligence, value propositions and evidence generation
- Evaluate customer feedback (NPS, VOC etc.) and market trends regularly and take actions
- Play a key role in financial budgeting and forecasting for your product portfolio
- Close collaboration with sales leaders in terms of local strategy & execution
- Support in the setup of regional omnichannel campaigns; take the lead in local campaigns and support trade show activities
- Proactively engage in the funnel management; measure & analyze KPI and prepare local reports
- Organisation of local events
- Manage MLR approval process and localization process
- Proactive feedback to regional marketing teams on market & customer feedback
Qualifications
- Bachelor and/or Master's degree level qualification in business administration, marketing, economics or equivalent
- >5 years' Sales & Marketing experience including Med Tec Industry
- Proficient marketing skills & proactive development and management of marketing processes
- Know-how in retail segment (pharmacies, technology industry, luxury, ecommerce etc.)
- Strong communicator with experience in matrix organisations
- Strategic thinker with strong analytics focus and project management skills
- Fluent in German & English
- Strong knowledge in CRM & analytics (e.g. Microsoft Dynamics, Salesforce, PowerBI)
- Willingness to travel to support region – approximately 20-30% of time.
Click on apply if this sounds like you!
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
Primary Work Location
DEU Frankfurt - Walther-von-Cronberg-Platz
Additional Locations
DEU Kelberg - RowastrasseMehr