Product Marketing Manager (m/f/d)

MABANAFT GmbH & Co. KG

  • Hamburg
  • Veröffentlicht am: 19. November 2024
Jobbeschreibung

Fuelling tomorrow – that is our mission. The mobility of the future needs innovative solutions. The energy market of the future needs people who can make things happen. The future of energy needs: you.

Let's shape the future of the energy industry together!

For our Marketing & Product team in Hamburg's HafenCity, we are looking for you to start as soon as possible as

Product Marketing Manager (m/f/d)


  • Work-life balance: 38.75 working hours per week with 30 days annual leave
  • Ability to work freely: flexible working hours and individual remote work arrangement
  • Remuneration and additional benefits: profit sharing, 13 salaries, holiday pay, travel allowance, etc.
  • Support in various life situations: through our partner PME Family Service, offering support in life crises as well as professional advice on work-related and personal matters, such as childcare, elder care, and more
  • Security and provisions: accident insurance also covering private accidents; excellent employer's contribution to your company pension scheme; lifetime account with opportunities to save for sabbaticals or early retirement
  • Health: subsidized membership with EGYM Wellpass, providing access to a wide range of sports facilities across Germany, as well as online courses in fitness, nutrition and meditation; free access to the Headspace app; bicycle leasing
  • Learning & Development: support on your individual development path with internal and external training opportunities
  • Networking: networks within the company to establish cross-team and international connections, as well as company events
  • Open corporate culture: at heart, a family-owned company with drive, a culture of lived tolerance, speak-up mentality and strong team spirit on the path to a green future
  • Modern collaborative office: with a subsidized employee restaurant, open-plan office concept and views of the Elbe River and the harbour

As a Product Marketing Manager (m/f/d), you will play a pivotal role in shaping our product portfolio and driving innovation within a newly established, high-impact team. In this role, you'll define our value proposition, develop cutting-edge services, and create tailored bundle packages that set us apart in the market. Working closely with the Sales, New Energy, and Public Affairs teams, you'll ensure our products not only meet current market demands but also anticipate future trends, positioning us as a leader in the industry.

Your tasks in a nutshell:

  • Leading and Managing the Product Portfolio: You oversee the development and management of our product portfolio, guiding the entire product lifecycle – from strategy and development to launch, enhancement, and commercial policy establishment. Your goal is to create compelling offers and maintain competitive pricing that meets market needs.
  • Defining Product Strategy and Vision: You develop a clear vision and strategy for our products, using market research to identify customer needs, trends, and opportunities.
  • Driving Product Development: You lead the product development process, prioritize features that align with customer requirements and market opportunities, and ensure timely delivery.
  • Coordinating Product Launches and Lifecycle Management: You manage product launches in collaboration with marketing, sales, and customer service teams. Throughout the product lifecycle, you adapt strategies to respond to market changes and customer feedback.
  • Facilitating Cross-functional Collaboration: You act as a central point of contact between departments, ensuring alignment on product goals and strategies. You support marketing and sales teams by providing product-related information for effective go-to-market strategies and sales enablement.
  • Monitoring Analytics and Performance: You track product performance, including pricing effectiveness, and adjust strategies based on data insights. Additionally, you conduct competitor analyses to stay ahead of industry trends and adopt best practices.

  • Experience: 3–5 years of professional experience in product management or a related role. Previous experience in managing product lifecycles, developing commercial strategies, and launching successful products is highly beneficial
  • Education: A Bachelor's or Master's degree in Business Administration, Marketing, or a related field
  • Industry Knowledge: Strong understanding of industry trends, market dynamics, and customer needs within a comparable field, such as energy, fueling, or logistics

With these characteristics you fit perfectly with us:

  • Visionary Thinker: You anticipate market trends and proactively develop strategies to position products for future success.
  • Negotiation and Persuasion Skills: You exhibit confidence, standing, and the ability to negotiate and communicate effectively with stakeholders at all levels.
  • Collaborative Team Player: You excel in empowering and working closely with team members to achieve shared goals.
  • Solution-Oriented Communicator: You thrive in a communicative environment, fostering alignment across departments and ensuring clear, impactful messaging.
  • Language Skills: Strong communication skills in English are essential for this role; German skills are a plus and will help in collaborating across teams.
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