Digital Growth Manager*

Wilsonart Europe | Resopal GmbH

Jobbeschreibung
Wilsonart Engineered Surfaces is a world leading manufacturing and distribution organization that is driven by a mission to create innovative, high performance surfaces people love, with world-class service our customers can count on, delivered by people all over the world who care.
Headquartered in Austin, Texas, we manufacture and produce High Pressure Laminate, Quartz, Solid Surface, Coordinated TFL, Edgebanding and other engineered surface options for use in furniture, office and retail spaces, countertops, worktops and other applications.
In Europe we manufacture with six Business Units, located in France, Germany and the United Kingdom. Our teams live local but think global - combining the best of both worlds.

We're looking for a Digital Growth Manager* to lead and shape our brand's digital presence. You'll oversee a team of Digital Specialists, driving strategies to boost brand awareness, customer engagement, and lead generation across social media, SEO/SEM, email marketing, and paid ads.

  • Lead a team in delivering high-impact digital campaigns.
  • Develop and execute cross-channel strategies with consistent brand messaging.
  • Optimize content for search engines to drive organic traffic and leads.
  • Manage brand presence and audience engagement on social media platforms.
  • Create effective email marketing campaigns and customer journeys.
  • Track and analyze campaign performance to enhance ROI and results.

  • Proven experience in B2B/B2C digital marketing; Google Ads/Analytics certifications a plus.
  • Proficiency in digital tools (Google Analytics, SEMrush, HubSpot), SEO, SEM, and social media management.
  • Interest in AI is a must, experience in working with AI a plus.
  • Experience in managing and inspiring international teams.
  • Strong communication skills, creative problem-solving, and an eye for aesthetics.
  • Business fluent in English; German and/or French is a plus.

You will be located in our German plant in Groß-Umstadt. You will find...
  • A great team in a company with a friendly, informal atmosphere
  • International work with local connections
  • Room for creativity and independent work
  • 30 days holiday
  • Group accident insurance
  • Breakfast mobile and kitchen
  • Free fitness studio on the company premises
  • Good traffic connections with plenty of free parking spaces
  • Flexible working hours with the option of mobile working
  • Employee discounts as part of a corporate offer for events, services and products
  • Language courses and individual training programmes
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