Jobbeschreibung
flaconi is one of Germany's leading online beauty retailers. Our online shop's portfolio offers more than 850 international brands and 55.000 products in the categories of perfume, skin care, make-up, hair care, natural cosmetics and accessories, covering from drugstore to organic to premium products.
flaconi was founded in 2011 and has a team of over 700 employees working from three locations: Our HQ in Berlin-Charlottenburg, our logistics center in Halle and our concept store in Berlin-Mitte. We are also represented in Austria and Poland.
At flaconi, we believe that diversity fuels creativity, innovation and growth. It thrives in all its forms of beauty. Our team is a mosaic of individuals from different backgrounds, cultures and life journeys, all united by a shared passion for beauty. Our commitment is grounded in our core values, particularly #trustinpeople. We hold ourselves accountable for creating an environment where every employee feels honestly valued, heard and empowered to contribute their unique perspectives to foster belonging.
In this Berlin-based role, as an SEO Manager (all genders) for Flaconi, you will focus on optimizing our online presence in the DACH market. You will be responsible for developing, implementing, and executing effective SEO strategies to drive organic traffic, improve search engine rankings, and enhance our overall digital visibility and growth.
What you can expect in this role
- Develop and execute SEO strategies for the DACH beauty market to boost organic rankings, traffic, and conversions
- Monitor and analyze website performance using tools like Sistrix, Google Search Console, and Ahrefs. Provide regular reports with insights and updates to stakeholders
- Lead international SEO projects, collaborating with global teams to ensure strategy effectiveness and competitiveness
- Drive link-building campaigns and outreach to enhance domain authority and build partnerships with industry websites and influencers
- Work with content teams, web developers, and designers to integrate SEO best practices into website design and content
- Experience as an SEO Manager or similar role, specifically in the beauty industry and DACH market
- Proficiency in SEO tools like Google Search Console, Sistrix, Screaming Frog or Ahrefs
- Strong analytical skills to interpret data and generate actionable insights
- Familiarity with web development technologies and CMS platforms (e.g., Contentful or Commerce Tools)
- Excellent collaboration skills and the ability to work effectively in diverse teams
- Fluent in English and German, both written and verbal
- Full transparency: For this role, we have a salary band between 44,000€ and 57,000€ gross per year. The salary that we will offer you will always be within this span and is based on the skills that you show during the recruitment process
- Our employees matter to us: We offer you a permanent contract and will cover the costs for your BVG or Deutschland ticket
- Work-life balance: 29 vacation days, flexible working hours, up to three days of working from home a week and in specific cases the option to work 100 % remotely; the possibility of a paid sabbatical
- flaconi Academy: Actively shape your own career path by taking advantage of our internal and external training opportunities
- We care about your well being: We want to support you also during difficult times. For this, we offer you and your close relatives counseling sessions with mental health professionals
- flaconi Fitness: a wide range of sports options & discounts on memberships
- Family first: Our "emergency-daycare" is there for you in out-of-the-ordinary situations to look after your child on site at our office
- Thinking about tomorrow together: flaconi subsidizes your savings contribution to the company pension scheme with an additional 20%
- A comfortable working space with everything you need: High end technical equipment, fruits and drinks, no dress code and dogs are welcome in our office!
- Other perks: Great discounts in our online shop as well with our partner companies, cool team events & company parties!