Job Description
As a leading global trading company for the advertising technology and graphics industry, we are a leading supplier of materials such as films, sign systems, displays and accessories for the sign, graphics, wrapping and architecture markets. Our team is characterized by an appreciative, open, direct and friendly family atmosphere.
We created the new role E-Commerce Manager with the responsibility for DACH countries.
E-Commerce Manager (m/f/d)
- Develop and implement a comprehensive regional E-Commerce strategy for Germany, Austria and Switzerland
- Localise the E-Commerce platform to align with regional preferences and market dynamics
- Work closely with sales and marketing teams to integrate E-Commerce strategies with broader sales and marketing initiatives
- Drive traffic to the website through effective digital marketing campaigns, SEO optimisation, and social media engagement
- Working with the Group E-Commerce Director to optimise the online customer journey to improve conversion rates, leveraging analytics and customer insights
- Increase average order value through upselling, cross-selling, and personalised marketing efforts
- Implement customer retention strategies to ensure repeat sales, focusing on customer loyalty programs and outstanding customer service
- Monitor and analyse E-Commerce performance metrics, providing regular reports to executive management and adjusting strategies as necessary
- Stay abreast of industry trends, competitor activities, and emerging technologies to continuously innovate and improve the E-Commerce offering
- Bachelor's degree in Business, Marketing, E-Commerce or related field. Master's degree preferred
- Minimum of 5 years of experience in E-Commerce management, with a proven track record in growing online sales channels
- Strong understanding of digital marketing, web analytics, customer acquisition, and retention strategies
- Experience in sales and marketing collaboration, with the ability to align cross-functional teams towards common goals
- Excellent analytical and problem-solving skills, with the ability to make data-driven decisions
- Outstanding communication and leadership abilities, capable of inspiring and managing a diverse team
- Knowledge of the regional market, consumer behaviour, and digital trends
- Strong written and spoken language skills in English and in German. French and Italian are desirable but not required
- in-depth training and opportunities for further development within our company
- An attractive salary package including bonus
- Employee discounts for products and a referral program with placement bonuses
- Corporate benefits with attractive employee discounts with third-party providers
- A family team that is well connected, in the office and remote